It’s been awhile since my last blog post. I apologize, I’ve been busy. I’ve spent most of my time helping several startups get off the ground, some of which you’ll hear more about very soon. Among these, and the one I’ve spent the bulk of my energy on, is Medivizor. Over the next few weeks and months I’ll be sharing in this blog about the challenges that Medivizor is addressing, the challenges of starting a new company, and some of our experiences.
Post co-authored with Oded Cnaan, Director Innovation Business Development.
As I said in a previous post, the topic of social media is one I’ll be returning to often.
“There was of course no way of knowing whether you were being watched at any given moment. How often, or on what system, the Thought Police plugged in on any individual wire was guesswork. It was even conceivable that they watched everybody all the time.”
George Orwell from “1984”
In the “old days”, before social media sites governed the earth, people were passive spectators in the great “WWW” show. Surfing the Web was about searching and consuming content with very little personal exposure. Back then, passionate discussions were held about the potential danger of cookies as they could reveal your IP address, and most people did not even consider disclosing their email address in public sites.
But this is all water under the bridge. Today, with more than 500 million Facebook registered users and 105 million Twitter users and 370,000 added daily, the rules of the game have definitely changed: most social network sites require users to provide personal profiles. Some sites, like Twitter, ask for only basic information while other, like LinkedIn and Facebook, offer a very detailed profile that includes personal details, employment and education history, likes and interests and more.
This blog post is going to be a little bit different than the past few posts. This time, I really need your ideas about a topic that’s been on my mind for a while. I’m just going to tee up the discussion and ask you all to help with ideas.
I’ve been giving a lot of thought to the tsunami of social media, and in particular, that of social communications, and its impact on communication service providers – in particular, on fixed line and mobile operators. Social communications are the communications facilitated by social media, especially in the form of Facebook and Twitter, but also LinkedIn, YouTube, blogs and talkbacks. While social media impacts all businesses – which I’ll touch on briefly – the sector which is most affected by social media is the communication service providers whose core business is providing means of communications and connectivity, mostly paid services. Social communications are obviously competing with and are possibly disruptive to the business of communication service providers. With this in mind, I pose the following question:
What should communication service providers do in order to mitigate the impact or even benefit from the evolution of social communications?